The Õ Word | Beauty - Lifestyle - Travel

Collagen fibers give the skin resistance to strain and traction. Collagen constitutes about 70% of skin mass, but total collagen decreases about 1...

One of the best known actives in the world proven to work to regenerate brand new skin is Epidermal Growth Factor. It is so well documented that t...

When making skin and hair care products, it is important to be mindful of pH. It’s easy to forget this important step, as we tend to focus on the ...

Have you ever read the ingredient deck on a bottle of lotion and wondered “What is stearic acid and why is it in this lotion?” You may even be won...

  Nope. Not one bit. It is one of the prevailing beauty myths in all corners of the Internet, as a cursory Google search will give you blog upon bl...

If you read the ingredient list on some of the most popular cosmetic brands, one ingredient you’ll see often is dimethicone. But what is dimethico...

      The short answer is: Because we don’t want to be. We are a CLEAN beauty brand, not an organic beauty brand. Here's why:  Although organic far...

If you’ve tried our Rehydration Cream, you may have noted the faintest scent of coconut. How did we get this scent if we don’t use essential oils o...

This is a deeply moisturizing 100% active toner with wild rose and white tea extract, having strong anti-oxidant and anti-aging properties. Super l...

Glycerin should really be considered a foundational ingredient for building skincare products. It draws moisture into the skin and hair and forms ...

The ingredient lists on the labels of skin care products often look long and a bit confusing. However, it is possible to understand exactly what i...

Two for one We suppose it’s an American thing since we see it here more than anywhere else. We are so accustomed to saving time and (we think) mon...