We won't support the USDA by putting their ugly green circle on our products.

Thank you to Lindsay Savitzky who brought issue this to everyone’s attention at www.forcechange.com . If you don’t know this website, please go there now and sign up. You will get petitions sent to your email address to make it easy to sign petitions regarding all sorts of animal and human welfare issues. This is excerpted from the website and is the original petition in her words. We didn’t think we could say it any better:

The United States Department of Agriculture has been sued by animal welfare activists for causing the deaths of at least 100 kittens per year through their cruel experiments. The USDA had been feeding these kittens food laced with a parasite found in raw meat to develop a vaccine for humans; the kittens were bred specifically for these inhumane tests, infected, and put down with nobody even thinking to treat the infections with antibiotics.

Hundreds of innocent kittens are born for the purpose of dying in pain, according to the advocacy group filing the lawsuit. Worse, taxpayer dollars have been unknowingly funding these horrible experiments. While vaccines against parasites are a noble goal, they are not worth the lives of innocent animals, and our pets no less. Petitions such as this one have circulated, demanding a stop to the experiments. The White Coat Waste Project is finally taking action against the USDA, demanding they tell the truth about the over 3,000 total cat deaths since the beginning of the experiments in 1982.

This lawsuit is only the first step towards ending this horror, but hopefully it will lead to making this practice illegal.

We know this is not the feel good moment of your day, and we apologize. However it is important enough to draw more attention to what the USDA is doing, and to let you know that even if every brand in the world is getting their certification, we won’t give them a penny to certify us. Will we lose customers that need to see that ugly green circle on their products? Probably. But we would rather have a small number of smart women with similar values around us than pay to play this ugly game. We don’t believe a brand can honestly say they are against cruelty if they work with the USDA. And sticking with what we believe in is way more important than money. 

As an animal activist and mom of sweet kitties, I am horrified every time I hear yet again someone is using animals for ghastly experiments and I am not turning a blind eye. I cannot imagine the fear and pain that are these animals lives. Please look into it further for yourself.

xo, Jacci 

Jacci Delaneau

Adventuress, animal activist and recovering cheese addict. Dreamer and doer. A patent holding serial entrepreneur, our founder Jacci, has traveled the world in search of bizarre beauty rituals, the planet’s most beautiful beaches, and the perfect pizza. She combines her background in Marine Biology and Organic Cosmetic Science to develop clean, high performance skin care using sustainable ocean based ingredients. Read more about Jacci.